On Wednesday, Gov. Michelle Lujan Grisham released a new ad pushing for her mask mandate, which comes with $100 fines and up to 6 months in jail for non-compliance.
The lighthearted video featuring a female voiceover shows people of all different ages — including a New Mexico State Police officer and a child — wearing masks.
The ad says, “Masks are mandatory in New Mexico. The men and women called to serve and protect you want to thank you for wearing one. For those of you who are diligently wearing a mask everywhere you go, during every activity… keep up the great work! You’re setting an example by doing your part to stop the spread of COVID-19 and you are appreciated. When you wear a mask, you show support and respect for others. That’s the New Mexico way.”
The video then shows a young man wearing an American flag cap being cited for not wearing a mask, as the police officer holds up a blue mask and a citation. “Please don’t waste law enforcement’s time. They have more important things to do than cite you for not wearing a mask. Do the right thing. Always wear a mask. Protect New Mexico,” says the ad.
This is just the latest attempt by the Governor to try and build public opinion for her strict mask mandate, on Tuesday, retweeting a post talking about President Trump touting the use of masks as “patriotic.” She wrote in a presumably sarcastic tone, “Thanks for joining us, Mr. President.”